After much discussion where many hoped a voluntary Do Not Track standard was agreed with advertisers, it turns out the advertisers already had a very different interpretation than most of us on how to practice it: 'Two big associations, the Interactive Advertising Bureau and the Digital Advertising Alliance, represent 90% of advertisers. Downey says those big groups have devised their own interpretation of Do Not Track. When the servers controlled by those big companies encounter a DNT=1 header, says Downey, «They have said they will stop serving targeted ads but will still collect and store and monetize data.»'
http://yro.slashdot.org/story/12/09/23/1334258/advertisers-never-intended-to-...
Товарищи рекламщики воспользовались троллелогикой и читают «не следить за мной» как «следить, но рекламу показывать так, как будто не следят». Инжой.